If your organization needs to raise funds (and who doesn’t these days) turning to the Internet can be a great way to bring in the additional money you need. However, there are many different online fundraising programs to check out, so which one should you go with? Here is information to help you choose the right Internet source to maximize your results.
Products
When you need to raise funds, one of the easiest ways involves selling some kind of products. You can focus on simply one item like candy but this may limit your sales. After all, many people are watching their weight these days and do not want this kind of temptation around. On the other hand, you might want to offer products with universal appeal. Here are some suggestions:
- Gifts
- Totes
- Towels
- Dry mats
- Aprons
- Kitchen timers
- Ice cube trays
- Handy food containers
- Water bottles
- Thermos bottles
As you can see, all of these online fundraising items have a definite theme. They are things people can use and will provide value in return for the money they spend. This is an important consideration because it is an excellent strategy for increasing sales and this brings in more money to your organization.
Prize Programs
If you want to provide incentives to your participants, you need a good prize program. However, it should not force people to sell an extraordinary amount of items to earn prizes. For example, they should receive a token of the fundraisers appreciation for selling as few as 3 to 5 items. Of course the prizes should get much better for those who sell many items. This is a very important consideration for school fundraisers involving young children.
Going Green
With so many people concerned about the environment, why not give customers the chance to buy great products, help your organization and do something good for the planet? Green items are very popular these days and this is why reusable shopping bags are in demand. When you use these bags at the grocery store, everyone knows you are doing your part for the local eco system.
Marketing Materials
Part of your online fundraising program should include marketing materials, but why pay for them when this cuts into your efforts? Look for an online fundraising program which provides free marketing materials like flyers, posters, and social network graphics. Remember to choose popular products which are eco friendly, provide good prize programs, and free marketing assistance. This will increase your odds for success substantially.