Many businesses depend on SEO to grow their revenues. However, with over 50 ranking factors, knowing what areas to focus on can be challenging. You must focus on these five things to succeed in your search engine optimization in Chicago, IL.
Improve Your Website Speed
Page speed is a vital Google ranking factor for search engine optimization in Chicago, IL. Your page load times determine how easily customers can find your business in search engines. A one-second delay in page load time can lead to a seven percent drop in web conversions. Turning off non-essential plugins, compressing images, and switching to a faster hosting service can ramp up speed.
Link Back to Authoritative Websites
You must link to authoritative websites with relevant content or resources as part of your strategy for SEO for small businesses in Chicago, IL. High-quality backlinks will take your website to the first page in Google search results. You can obtain inbound links from authoritative blogs. Use link-building tools to assess the quality of links.
Create Content for Humans, Not Search Bots
Forget that search engines exist and put your readers first. Create fresh and valuable blog posts, guides, and service pages. This content helps potential customers or web visitors find solutions to their problems. Google rewards websites that contain helpful content.
Optimize Inner Pages for Different Locations
Create and optimize pages for each location, including Google My Business listings. Google search results include local information, so there’s a good chance customers within a five-mile radius will contact your business. Your customers will get a map with information about your business, directions, and website address.
Contact SEO Solutions for cost-effective search engine optimization in Chicago, IL.
