No matter what Google may say, managing a Google AdWords campaign successfully definitely isn’t easy. Yes, it is extremely easy to set up and yes, it is easy to start your first campaign. In fact, almost anyone who has a bit of computer knowledge can easily do it themselves. Setting up your account and campaign is only part of the story however. The other part is being successful. Though it is a relatively simple concept, in reality, you are likely going to need the assistance of a Google AdWords manager.
You Will Need a Manager to See Profits
A Google AdWords managerwill be the key to seeing profits in your campaign. This person will not just help you to manage your PPC campaign, they will actually help you to profit from them. You may be used to things like SEO where you can generally spend a very small amount of money and get a return. This is a bit different but it is also a lot more complicated. You will need to make some expenses, like hiring a manager, but you can certainly expect the ROI to be significant. Can you do it on your own? Yes, it’s possible if you have the knowledge and time to learn about it. Is it likely? No.
You Will Easily See the Advantages
When you choose a manager for your Google AdWords campaign, you will see a lot of advantages. For one, they will have access to a lot of formulas and tools that will help to facilitate and create an extremely profitable Point-Per-Click campaign. They will also, in many cases, be able to customize these campaigns to meet the exact needs of your business. You should be certain that any manager you choose is not just targeting those who are browsing, but those that are likely to buy. This type of approach will almost guarantee an amazing rate of conversion which will only lead to more profits down the line.
Choosing a Kristina Cutura as a manager for your Google AdWords campaign. You can generally find one online, but make sure they have credentials, like being certified, and that they have several years of experience. If possible, you should also make sure they have a history of happy customers and most importantly, can prove all of this to you.