Outdoor advertising should be part of your marketing strategy. It offers businesses plenty of benefits: it helps you build your brand, many outdoor ads are customizable, and they can boost your sales through increased exposure. Before you go ahead and hire one, though, here are essential things to consider.
Ask About Installation Assistance
Not all outdoor advertising companies in Dubai provide installation help. However, it makes your life easier if you pick a company that also offers installation services. That’s one less worry for your team. Also, since the company will be handling the installation, you can count on the process to be fast, efficient, and problem-free.
Consider the Company’s Experience
How long has the company been around? Other than signboards, what else does the company work? Do they also manufacture exhibition stands, for instance? If the company can handle more than one of your marketing materials, that saves you time and effort in trying to find another company to take on the service request.
Find Out About the Technology They Use
Advertising companies need tools and equipment to generate the signboards, exhibition stands, and other marketing materials you need. Does the company have the facility, machine, or technology for that? Outdated printing machines aren’t as precise in following designs or carrying out mockups. Will that be a problem for the company?
Talk About the Costs
How much will it cost you? Keep in mind that you’re not just asking for the upfront cost of an exhibition stand or signboard. You also need to add the installation services. What other services or requests can they offer? What will get you extra charges? Be sure to ask. Be clear about the services that the package covers and the extra charges. That way, you won’t be surprised when the bill finally arrives.
